Those Five-Star Reviews
How important are consumer-generated reviews in your purchase-making decisions? If you're like me, the answer is VERY. When assessing hotels, the write-ups on Virtual Tourist and Trip Advisor invariably make or break my booking. The reviews on Yelp pla...
Pinning – The Marketing Onslaught Begins
This is another social network unlikely to escape the marketing onslaught for very long. I imagine creative minds are trying to find ways for their brands to jump in as I write.
I'm talking about Pinterest, of course, the addictive image sharing socia...
Pinning – The Marketing Onslaught Begins
This is another social network unlikely to escape the marketing onslaught for very long. I imagine creative minds are trying to find ways for their brands to jump in as I write.
I'm talking about Pinterest, of course, the addictive image sharing socia...
March Yoga Nights
As we approach the end of January, it’s a good time to check in and see how you’re doing with your New Years’ resolutions. Are you on target with your goals? Do you need to re-evaluate the expectations you set?
My personal…
March Yoga Nights
As we approach the end of January, it’s a good time to check in and see how you’re doing with your New Years’ resolutions. Are you on target with your goals? Do you need to re-evaluate the expectations you set?
My personal…
Serenity Now!
You don’t need me to remind you public relations is an extremely stressful field. But, hey, if I don’t, who will? So, allow me to remind you of your stress before I provide a really cool solution to it. Here...
The NFL’s Questionable Twitter Policy
I’ll be the first to admit that I am no sports guru. I can maybe name four players on the Patriots (embarrassing, I know) and I’m one of those people that likes the Superbowl for the funny commercials everyone talks about the next…
The Price Of Certainty
This is the price of certainty. AT&T was so sure that it could complete its merger with T-Mobile that it put itself at substantial risk. The loss it suffered last quarter was the result. AT&T is an example of arrogance. ...
