Man Bites Dog


This post is by Jim Horton from Online Public Relations Thoughts


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Google said it discovered it was paying some women more than men for similar jobs.  This is a man-bites-dog story.  It is so unusual that it garnered headlines nationally.  While it is never good to have pay inequities, it is a sign of company concern for women that it inadvertently got itself into this position.  This comes in spite of multiple claims against it for discriminating against women.  From a PR perspective, the company needs to do a better job of policing its compensation policies. It shouldn't be caught on either side of the pay question. Software engineers with the same responsibilities should be getting equal remuneration.  It is good PR that the company is examining wage scales at all levels and trying to balance them, but one can ask why it wasn't done before now.