Wadd’s PR Blog

Shout out for Brand Anarchy at The London Book Fair

The 41st London Book Fair has been taking place at Earl’s Court in London this week. It’s an industry that faces huge challenges to its publishing media (print versus electronic formats) workflow, distribution, and commercial business model. Change is slow. But we were chuffed to bits that Brand Anarchy, the book I’ve written with Steve...

Early reaction to Brand Anarchy

Thanks to everyone that has blogged and Tweeted about our book Brand Anarchy: Managing Corporate Reputation published by Bloomsbury at the end of the last month. Here’s some of the early comment from the social web. If you’ve read the book we’d love to hear what you think via the hashtag #brandanarchy. “I agree with a...

Is the Facebook emperor naked?

This was the week that everyone became an expert in social media valuations. No one has a clue of course what was going through Mark Zuckerberg’s head when he agreed a cash and shares deal to buy Instagram. But that doesn’t stop us celebrating or speculating about the deal. Don’t get me wrong I’m a...

Brand Anarchy: first review

The first review of Brand Anarchy is in with thanks to Peter Hay who blogs at A smidge of what you fancy. “Brand Anarchy: a book that takes the urban sprawl of our current media landscape, flattens it to its foundations and reconstructs it, explaining how and why each structure looks and stands in the...

Birthday bumps, silence ain’t golden, and peer influence

The validity of peer analytics tools as an absolute metric has long been questioned. Paul Sutton spotted that your Klout score increases on your birthday. He believes that the bump occurs because engagement increases around personal anniversaries as people in your network wish you well. Paul has published a graph showing how his Klout jumped a...

Addiction and social networks

Are we becoming dependent on social networks, and what does that mean for our mental well-being and the future of our relationships? That’s the issue that Chris Owen and I tackled in an article for The Kernel published on Wednesday. We teamed up to write the article after kicking around the issue one night on...

Facebook, Google, Twitter? You’re the product

We seem to have accepted that handing over our personal data is the price that we must pay to access web services. It’s an issue that is clouded by terms and conditions that consumers don’t read until they attract the attention of the mainstream media. And even then there is little evidence that users really...

An invitation: Brand Anarchy the launch party

The pub called Ye Olde Cheshire Cheese is just about all that is left of the British newsprint industry in Fleet Street, London. For more than 300-years as the nearby buildings shook with the vibration of printing presses, journalists would gather at Ye Olde Cheshire Cheese at the end of the day to share their...

An invitation: Brand Anarchy the launch party

The pub called Ye Olde Cheshire Cheese is just about all that is left of the British newsprint industry in Fleet Street, London. For more than 300-years as the nearby buildings shook with the vibration of printing presses, journalists would gather at Ye Olde Cheshire Cheese at the end of the day to share their...

Are we addicted to social media?

Are we becoming addicted with checking our social networks? Here are the views of my Twitter network as told by a Storify post. [View the story "Are we addicted to social media?" on Storify]

Alastair Campbell on social media: “The public are much more reasonable than the media”

How long do you think before social media ceases to be used to describe media that is generated by consumers formerly known as the audience, or content that is shared via networks? In 2012, with few exceptions, all media must be social. But for its part the PR industry is fracturing. Modernisers are helping chart...

Frock-on for PR Prom

Have you sorted out your ticket and frock yet for Thursday evening, 23 February? That’s the date of the PR Prom fundraiser for Bright One, the volunteer run agency for the third-sector. The evening kicks off at 7pm at Shoreditch Town Hall, EC1. It’s billed as the antidote to industry awards dinners; an opportunity to dress...