Reputation loss — the new scarlet letter
I feel like I have read this article before. The title in USA Today yesterday was “CEOs stumble over ethics violations, mismanagement.” Is it 2002 over again when Enron, WorldCom and Adelphia made headlines over ethical transgressions and wrongdoing? I agree that there seems to be a rush of these events recently but I am not...
CEO reputation still going strong
Years ago at my former job, the research we did caught fire due to one simple finding. In fact, I used to think of myself as the 50 percent woman. Our research on CEO reputation revealed that 50 percent of a company’s reputation was attributable to the CEO. For some reason, this one simple factoid...
No small change–CEO & Exec Communications
Another exciting day (despite the clouds and threatening rain here in NY). Weber Shandwick’s research was covered in today’s WSJ. B8. In the print edition. Can’t send you a link (although here is one if you can get in) to the online version since you have to subscribe! But you can get all the relevant...
Executive MBAs — Reputation No Go
Just came across some research from ReputationInc that holds some very interesting information. Here are the main facts they discovered by examining the curriculums of the leading Executive MBA programs identified by the Financial Times. They were looking to see how reputation was incorporated into the course work. • 1 in 5 leading EMBA...
Who they are, not only what they make
Reputation Institute came out this week with their RepTrak Pulse survey for the US. It measures the reputation of 150 largest US public companies among consumers. In addition to the usual who’s up and who’s down, RI reveals some interesting stats that confirm our research results on Companies Behind the Brand. I was delighted. As RI...
World’s Best CEOs
The premier list for CEOs….Barron’s World’s Best CEOs list came out this weekend. Although you have to have a subscription to the magazine, I can tell you a few things. Number One — this is a very hard list to get on. CEOs have to have been on the job for at least three years...
CEO as PR Expert Needed
Job descriptions for leaders today have to begin including public relations expertise. Just looking at this week’s headlines convinced me that CEOs have to be PR crisis experts to be qualified for the job. I was thinking about this when I read the oped in The New York Times from an investment bank’s employee and hearing the news about the...
