Your time, your place, your opportunity
In the Wikipedia and Public Relations presentation to Wikimedia UK that Philip Sheldrake and I did last weekend when we participated in the Wikimedia UK annual conference in London, a significant aspect was sharing some content from a draft document prepared by the CIPR that’s designed to help CIPR members understand more about the Wikipedia...
Wikipedia and public relations
The Science Museum in London is a fascinating place. I spent quite a bit of time there yesterday – and have some pics to show for it – in my first visit in twenty years. It never ceases to amaze me that such an astounding place of learning, wonderment and inspiration is free, as in,...
A universal story for the Olympic Games
Change just one letter and it becomes a universal story. Reshared post from +Vic Gundotra This is how to tell a story. Congratulations to P&G on what I think is the best ad I’ve seen this year. Google+: Reshared 1 times Google+: View post on Google+ Post imported by Google+Blog. Created By Daniel Treadwell. See...
Bright minds worth a conversation
Huge fun this morning engaging in conversation via a Skype video call with students in David Phillips‘ PR class at the University of Gloucester in Cheltenham. I had been due to physically be there but a little transport difficulty presented an opportunity to try a virtual alternative instead. The original plan was to do a...
CEO reputation paramount in the see-thru world
What role does the reputation of a company’s chief executive play in the reputation of his or her company and, thus, the likely business success or failure of that company? It’s a crucial question that draws some fascinating answers in the results of new research conducted by PR firm Weber Shandwick. The second installment of...
A little imagination is key to success with QR codes
“QR codes are a waste of time” is a phrase I hear often. While they are becoming more of a feature in brand marketing campaigns, I would agree with critics that how they’re included too often adds little to a campaign. I think it’s not so much that the codes themselves are a waste of...
"Slideshare meets YouTube" from Present dot me
Every now and again, a PR pitch arrives that just grabs your attention. When thought and imagination goes into it, at least in making it appear personal to you, it’s quite refreshing to receive something that tells a good story, opens your eyes, tickles your fancy, and just works. Such was the case this morning...
