For Immediate Release 109: CEOs Torturing English

NevilleHobson.com
For Immediate Release 109: CEOs Torturing English
Listening Shel and I recorded the October edition of the monthly Hobson & Holtz Report. This month’s topics:

How to play your part in fighting fake news

NevilleHobson.com
How to play your part in fighting fake news
Facebook News Feed One of the scourges of modern connected times is the rise of so-called fake news, a phenomenon that’s invasive and pervasive and a driver of distrust about what you read, see and hear online as well as fear, uncertainty and doubt about the sources that publish it. And not only such reactions upon immediate discovery, but also the unwitting spread of fake news by those who publish, talk about or share such content without knowing it’s false. It’s not new by any means – in the pre-internet days, it was called propaganda. Today, though, with the vast connectedness with others we enjoy via the global internet, it is so easy to amplify falsehoods, wittingly or unwittingly, with a quick retweet here and a Facebook share or like there. Add to this the overt and covert acts of states,
Tips to Spot False News
Reporting a story as fake
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Facebook is Becoming a Social Operating System for Human Beings and Robots

At f8 2017, Facebook aims to become your social network for reality, augmented reality and virtual reality…really. In the heart of Silicon Valley, Facebook once again hosted its highly-anticipated developer conference, which, for the record, appeals to anyone who follows, designs for, or uses the world’s largest social network. Drawing an estimated 4,000 attendees from all around the world, Facebook’s news blurred the line between reality and virtual reality and human and robot engagement for users in their personal and professional lives. What’s clear is that the Facebook of yore, a social network once oft compared to Myspace, is long gone. This isn’t your previous selfie’s Facebook. This is something more from the future…a social OS that connects people, information and things in virtual and real worlds across devices and platforms. Skip the section below to get directly to Facbook’s new technology announcements… At nearly 2 billion users, Facebook is
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#FridayFive: PR and Digital News Roundup [September 29 2016]

This week in March Communications #FridayFive, we uncover the latest in PR, social and digital news, specifically: how to develop a social media crisis strategy, Google Analytics announces new tools and metric, Snapchat Spectacles are announced, the difference between PR and publicity, and communication takeaways from the Presidental debate. How to Develop a Social Media-Crisis Strategy September 27, 2016 – Entrepreneur With communications now moving nationally and internationally at the speed of IoT, compromises can occur, and it is essential to have a solid social media-crisis strategy in place and ready to implement. logo_420_color_2x-1Google Analytics Announces New Tools and Metric September 29, 2016 – PR News Online Google just put more brains behind Analytics’ considerable brawn. Babak Pahlavan, senior director of measurement & analytics at Google, unveiled a variety of new features and beta tests for the search giant’s measurement platform at SMX East in New York City. Snapchat’s Spectacles are
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#FridayFive: PR and Digital News Roundup [September 23 2016]

This week in March Communications #FridayFive, we uncover the latest in PR, social and digital news, specifically: why leading PR firm chose Facebook at Work as a collaboration tool, Twitter finally allowing longer tweets, the key to podcasting in PR, the important social media news you should know and key questions you should ask a client before getting started. Why a Leading PR Firm Chose Facebook at WorkWhy a Leading PR Firm Chose Facebook at Work September 15, 2016 – CIO When Facebook released a live-video feature for Facebook at Work, Weber Shandwick was one of the first companies to put it to use. The service hasn’t replaced the PR firm’s other collaboration tools (yet), but it is quickly gaining traction. Twitter’s New, Longer Tweets Have ArrivedTwitter's New, Longer Tweets Have Arrived September 19, 2016 – The Verge Media attachments including images, GIFs, videos and polls will no longer count against the 140-character limit on Twitter. The Key to Podcasting in PR: ListenThe Key to Podcasting in PR: Listen September 19
Social Media News Will Affect Communications Planning
8 Crucial Questions Every PR Pro Needs to Ask Their Client Before Getting Started
Continue reading "#FridayFive: PR and Digital News Roundup [September 23 2016]"

Privacy, WhatsApp and Facebook: a matter of trust

WhatsApp WhatsApp has been getting a bit of stick this past week with news of changes to its terms and privacy policy that will allow the messaging service to share your usage behaviours and other data with Facebook.
[…] by coordinating more with Facebook, we’ll be able to do things like track basic metrics about how often people use our services and better fight spam on WhatsApp. And by connecting your phone number with Facebook’s systems, Facebook can offer better friend suggestions and show you more relevant ads if you have an account with them. For example, you might see an ad from a company you already work with, rather than one from someone you’ve never heard of.
There’s more to WhatsApp’s announcement, but it’s the changes to the privacy policy that have produced the most negative reaction as this handful of headlines suggests:

Privacy, WhatsApp and Facebook: a matter of trust

WhatsApp WhatsApp has been getting a bit of stick this past week with news of changes to its terms and privacy policy that will allow the messaging service to share your usage behaviours and other data with Facebook.
[…] by coordinating more with Facebook, we’ll be able to do things like track basic metrics about how often people use our services and better fight spam on WhatsApp. And by connecting your phone number with Facebook’s systems, Facebook can offer better friend suggestions and show you more relevant ads if you have an account with them. For example, you might see an ad from a company you already work with, rather than one from someone you’ve never heard of.
There’s more to WhatsApp’s announcement, but it’s the changes to the privacy policy that have produced the most negative reaction as this handful of headlines suggests: