Posts tagged "media"

Ten tips to use social media and SEO to improve your media relations

Speaking on the PR and social media panel at the SAScon SEO, Analytics and Social Media conference yesterday prompted me to finish a draft blog post that I’ve been cogitating on since February looking at how social media and the internet has changed the way we do traditional media relations. My good friend and and ex-colleague Mark Hanson called...

Reputation loss — the new scarlet letter

I feel like I have read this article before. The title in USA Today yesterday was “CEOs stumble over ethics violations, mismanagement.” Is it 2002 over again when Enron, WorldCom and Adelphia made headlines over ethical transgressions and wrongdoing? I agree that there seems to be a rush of these events recently but I am not...

The Abominable Influencer

Image by codecarnage You probably know the legend as Bigfoot, the yeti, or the Abominable Snowman. The mysterious, gigantic hairy biped eludes human contact in mountainous regions, vying for its own survival. Thrilling and scary at the same time, north...

An experiment in content curation and hyper local media

The discussion around the future of local media is a story of reduced advertising budgets, a declining audience, and a move to single weekly editions. Who knows how the story will end? One thing is for sure: local media organisations in the future will be much smaller and leaner compared with yesteryear. A couple of...

Reputation matters to consumers too

  I agree wholeheartedly. Goldman Sachs’ CEO Lloyd Blankfein on public opinion and reputation of Goldman Sachs: “I think the average American probably had no contact and had never heard of Goldman Sachs before three years ago. Shame on us in a way for not anticipating how important that would be. We’re an institutional business...

Shout out for Brand Anarchy at The London Book Fair

The 41st London Book Fair has been taking place at Earl’s Court in London this week. It’s an industry that faces huge challenges to its publishing media (print versus electronic formats) workflow, distribution, and commercial business model. Change is slow. But we were chuffed to bits that Brand Anarchy, the book I’ve written with Steve...

Social media crisis comms–outflanking the Sunday Times

When I’m doing online PR and social media training and communications consultancy I usually spend a lot of time on crisis communications looking at how it has – and hasn’t – changed because of the rise of social media. This weekend saw a classic case of how a smart PR operator can outflank one of the...

The VC vs. the PR Pro

I recently had conversation with a New York tech entrepreneur about the growing ability of the top venture capital firms to drive media coverage for their portfolio companies.He not only validated my sense that many tech and business journalists take t...

12 Must-Know Media Sites

In December 2006, I posted a piece titled "The Nouveau Niche Media" about all those new blogs and their growing influence over more traditional media, and commensurate allure to PR pros. Below are some of the sites I listed back then. They appeared on ...

Tailoring Public Relations

Jamie Garantziotis discusses ongoing changes in public relations & communication that make the field more dynamic than ever before.

Tailoring Public Relations

You better hope that journalism makes it

For all the talk about the death of media, mainstream media, traditional media, broadcast media, print media and online media, since the turn of the century, they’re still hanging on. Sure circulations are down, many traditional papers have closed down, slimmed down or moved online.  But thankfully we still have the media, we still have...

Future of the Internet: Networked or Shallow?

SxSW starts next weekend, and the whole sector will be focused on the immediate future of the Internet. It seems fitting that the fifth “Future of the Internet” survey was released last week by Elon University’s Imagining the Internet...