A Basset Kind of Holiday


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Last week I talked to you about doing something a little more practical than simply coming up with your “three words” et al. Several of you wrote in, telling me what a chord it touched in you. Thank you so much for that. I truly appreciate the time you took to reply. I’m heading out for the holidays, but before I go, I have two gifts for you. The basset kind… Gift #1 If you’re into influencer marketing and want to brush up during the holidays, check out the Academy of Influencer Marketing I created for and with Traackr. The first, introductory course has always been free. Right now, you can ALSO take the second course, which is on the confluence of content + influencer marketing, completely free using the code WINTERSHONALI. So if it is an area of interest for you, I hope you will take this opportunity
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Shonali Burke
review some really killer content (no pun intended) at literally no cost to you, while curled up in front of a toasty fire. Which brings me to… Gift #2 You may be having a wonderful holiday season, or it might be a really tough one for you. Especially if it’s the latter, I hope this pic of Lola in front of our fireplace, will make you smile. That’s what I call a basset kind of holiday, where you improve both your fireplace and your influencer marketing creds. ? However you spend this holiday season, I hope 2017 brings you peace, prosperity… and sees you kicking some big time Social PR butt. And thank you for being a part of my world. See you in 2017!

Author information

Shonali Burke
Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. She is also the founder of The Social PR Virtuoso®, which provides online, on-demand training that helps you unleash your inner Social PR superhero. Shonali is mad about ABBA, bacon, cooking, dogs, and Elvis, though not necessarily in that order. Wouldn't you like to be in her kitchen?
A Basset Kind of Holiday