FIR 183: Let’s get personal


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The May 2019 edition of “The Hobson and Holtz Report,” aka For Immediate Release episode 183, features Neville Hobson and Shel Holtz talking about these stories:
  • A trio of technologies — from Google, Amazon, and The New York Times — show how marketers will be able to get into your head, assess your emotional state, and manipulate your intent.
  • GDPR is one year old. Has it succeeded in protecting Europeans’ privacy?
  • PR professionals are relegating earned media to the dustbin.
  • Arabic podcasts are on the rise, embracing a long tradition of oral storytelling.
  • More CEOs were terminated in 2018 over ethical lapses than financial performance.
  • The Wall Street Journal is limiting comments to paying subscribers, and it’s working.
  • Dan York reports on a new podcast report from Andreesen-Horowitz and looks at two podcast announcements from Spotify.
Special thanks to Jay Moonah for the opening and closing music.

Listen Now

download the MP3 file) Links from This Month’s Episode Links from Dan York’s Tech Report The next episode of For Immediate Release will be posted on Monday, June 24. The post FIR 183: Let’s get personal appeared first on Neville Hobson.