Another Worry


This post is by Jim Horton from Online Public Relations Thoughts


Click here to view on the original site: Original Post




A cry is being raised about Deepfakes -- audiovisual lying that concocts false information in video and sound.  The spur to the warnings is the slowed-down video of Nancy Pelosi, Speaker of the House, that makes her look drunk.  It's not just a political tool of misinformation.  It can be applied to any individual, any organization at any time -- and will be.  With technical manipulation, it is easy to put people into scenes or take them out. It is easy to have them saying things they never dreamed.  PR practitioners and media monitors should be on the alert.  It will become more prevalent as activists learn the software.  Woody Allen's breakthrough of inserting himself as Zelig into historical scenes has become commonplace.  As in all things related to the internet, response time to combat such maliciousness is extremely short.  One Continue reading "Another Worry"

The Big Lie


This post is by Jim Horton from Online Public Relations Thoughts


Click here to view on the original site: Original Post




Habitual prevaricators tend to believe lies they tell, even when presented with evidence to the contrary.  Here is a case.  Trump is claiming his internal polling shows him ahead in every state his campaign has surveyed.  Other polls not from his campaign show him well behind.  Trump is not the only one to believe himself in the face of reality.  Over the years I have served clients who paid no attention to market research because they knew better.  They believed in their own big lies, and their companies failed miserably.  Because they rejected evidence, they never saw their demise coming.  They were surprised when the rest of the world had already written them off.  Trump is a special case in that he fails to tell the truth time after time.  He has created a self-regarded alternate dimension in which he Continue reading "The Big Lie"

The Future of Work and Innovation is Tied to Personal Creativity, Productivity and Happiness


This post is by Brian Solis from Brian Solis


Click here to view on the original site: Original Post




Yes. You. Us. We are all distracted and have been increasingly so for a long time. But, this isn’t a story about distraction. This is a story about how we, with the help of seductive tech and real-time experiences, disrupted our creativity, promise and happiness. To explain more, I wanted to share a very special conversation with my friends at Gapingvoid Culture Design Group. Via “Friends of Gapingvoid”

Creativity, Productivity and Happiness:
The Real Costs of Distraction and Opportunities

Brian has been collaborating with us since 2007. We’ve done super cool projects for Linkedin (Once Upon A Digital Time and Attention Is A Currency) as well as illustrated some of his great books. Brian has a new book out called Lifescale: How to Live a More Creative, Productive and Happy Life, and we sat down recently for a conversation on his take on how our distraction is
Continue reading "The Future of Work and Innovation is Tied to Personal Creativity, Productivity and Happiness"

What Now?


This post is by Jim Horton from Online Public Relations Thoughts


Click here to view on the original site: Original Post




The proposed merger of Sprint-T-Mobile has run afoul of 10 states attorneys.  They are suing to stop the combination because they say it will hurt consumers.  Even though the FCC has approved the two getting together, the Justice Department is recommending that it not go forward.  All the lobbyists in DC and the 10 states can't help this situation.  The two companies will need to go to court even if the Federal government eventually approves.  T-Mobile especially is frustrated.  It has tried to merge two other times and has been blocked.  The problem is that the customers of the two companies are middle to low income, and if they raise rates, which they have promised not to do for three years, they will take away service from the more vulnerable.  There is no good solution for this logjam.  The companies will Continue reading "What Now?"

An Honest Review: Bose Frames, Bose Sleepbuds and Bose Soundwear Companion


This post is by Brian Solis from Brian Solis


Click here to view on the original site: Original Post




Every now and then, I dust off my tech chops to review products that add value to my world. In this case, it’s three unique Bose products purchased independently to meet the needs of three distinct (and unforeseen) scenarios. I explain in the video. Bose Frames 🕶 (sunglasses with built-in speakers). Bose Sleepbuds 🎧 (noise-masking in-ear sleep aids). Bose Soundwear Companion 🔊 (wearable neck speakers). p.s. the electric scooter I mention as a catalyst for the Bose Frames purchase is Unagi. I went with pearl!

Brian Solis, Author, Speaker, Futurist

Brian Solis is principal analyst and futurist at Altimeter, the digital analyst group at Prophet, Brian is a world renowned keynote speakerand 8x best-selling author. In his new book, Lifescale: How to live a more creative, productive and happy life, Brian tackles the struggles of living in a world rife with constant digital distractions. His model for “Lifescaling” helps
Continue reading "An Honest Review: Bose Frames, Bose Sleepbuds and Bose Soundwear Companion"

An Honest Review: Bose Frames, Bose Sleepbuds and Bose Soundwear Companion


This post is by Brian Solis from Brian Solis


Click here to view on the original site: Original Post




Every now and then, I dust off my tech chops to review products that add value to my world. In this case, it’s three unique Bose products purchased independently to meet the needs of three distinct (and unforeseen) scenarios. I explain in the video. Bose Frames 🕶 (sunglasses with built-in speakers). Bose Sleepbuds 🎧 (noise-masking in-ear sleep aids). Bose Soundwear Companion 🔊 (wearable neck speakers). p.s. the electric scooter I mention as a catalyst for the Bose Frames purchase is Unagi. I went with pearl!

Brian Solis, Author, Speaker, Futurist

Brian Solis is principal analyst and futurist at Altimeter, the digital analyst group at Prophet, Brian is a world renowned keynote speakerand 8x best-selling author. In his new book, Lifescale: How to live a more creative, productive and happy life, Brian tackles the struggles of living in a world rife with constant digital distractions. His model for “Lifescaling” helps
Continue reading "An Honest Review: Bose Frames, Bose Sleepbuds and Bose Soundwear Companion"

Creative


This post is by Jim Horton from Online Public Relations Thoughts


Click here to view on the original site: Original Post




A Vancouver grocery store wants customers to bring their own reusable bags so it can stop using plastic bags that add to pollution.  So, it designed three bags with embarrassing messages designed to put off customers.  One is for adult video, a second for colon care and the third for warts.  Apparently, however, the idea backfired.  Customers are delighted and some are collecting all three bags as souvenirs.  Give the store credit for a creative idea even though it didn't work.  The hard-headed answer to getting rid of plastic is to charge for it.  Shoppers are sensitive to cost and if a bag is pricey enough, they will shift over.  The downside of charging is that it upsets customers who can go elsewhere, but then, if they tolerate plastic bags with off-putting brands, they might adjust to the cost of a bag too.

An angry mom takes aim at the NRA


This post is by Steve Cody from Rep Man


Click here to view on the original site: Original Post




Shannon Watts is my hero.  As you’ll read in this riveting account of one week in her life, Shannon is putting everything on the line (including her life) to mobilize moms to stop gun violence. In fact, she has already succeeded in helping to pass gun safety legislation in 20 states.
Shannon is a Type-A mom with a cause. She’s authored a book called “Fight Like a Mother” and founded a non-profit called Moms Demand Action that has more followers than the NRA. Watts began her one-woman crusade in the immediate aftermath of the Sandy Hook mass school shooting in 2012. Since then, she has been the Energizer Bunny of the anti-gun violence crusade (Note: Moms Demand Action isn’t anti-gun. It’s anti-gun violence). Make no mistake that Shannon Watts knows she is putting her life at risk by taking on the more extreme elements of the NRA. In
Continue reading "An angry mom takes aim at the NRA"

Losing The Workforce


This post is by Jim Horton from Online Public Relations Thoughts


Click here to view on the original site: Original Post




A struggling company faces a challenge when it loses the confidence and dedication of its workforce.  In order to turn around it needs hard work from employees and not complaints and slow-downs.  This is the HR problem Tesla is facing.  Workers are losing faith in the company and its leadership.  Meanwhile, Tesla continues its struggle to stabilize Model 3 production and shipments.  Elon Musk is taking criticism from many sides.  Wall Street has turned on him and the company.  Analysts are skeptical that the market is big enough for the company to survive other than as a niche maker.  Its stock has swooned.  What the company doesn't need now is restive employees.  It should launch a communications effort to reassure them of its strategy and execution.  

Social Media Update 10.06.19


This post is by Boyd Neil from Boyd Neil


Click here to view on the original site: Original Post




A weekly annotated curation of significant social web platform developments from the previous week, with links and carping marginalia as needed . . . Posted every Monday morning or thereabouts.  
          <img class="thumb-image" data-image="https://images.squarespace-cdn.com/content/v1/5821cd7e5016e1bf5d3ebcea/1560085050923-SY0D6HDOZD5C2FN5KS5T/ke17ZwdGBToddI8pDm48kIxM2HWUu2F6LneF9f5FjElZw-zPPgdn4jUwVcJE1ZvWQUxwkmyExglNqGp0IvTJZUJFbgE-7XRK3dMEBRBhUpzDNhAOW4Z5IUsfxzQrG6xqzRaVssXGShwdtwwxM666EywWdh46O_ghCk3ynPobaQo/Screen+Shot+2019-06-09+at+8.56.49+AM.png" data-image-dimensions="647x365" data-image-focal-point="0.5,0.5" alt="Screen Shot 2019-06-09 at 8.56.49 AM.png" data-load="false" data-image-id="5cfd023a5c747a0001e712f6" data-type="image" src="https://images.squarespace-cdn.com/content/v1/5821cd7e5016e1bf5d3ebcea/1560085050923-SY0D6HDOZD5C2FN5KS5T/ke17ZwdGBToddI8pDm48kIxM2HWUu2F6LneF9f5FjElZw-zPPgdn4jUwVcJE1ZvWQUxwkmyExglNqGp0IvTJZUJFbgE-7XRK3dMEBRBhUpzDNhAOW4Z5IUsfxzQrG6xqzRaVssXGShwdtwwxM666EywWdh46O_ghCk3ynPobaQo/Screen+Shot+2019-06-09+at+8.56.49+AM.png?format=1000w" />

Love the Numbers

According to Americans — Who’s to blame for made up news? Politicians. Who should fix it? The media. I guess that’s because it’s too much to ask that politicians stop playing fast and loose with facts . . . and lying. (Pew Research Center’s latest study.) ***********************************

Instagram

Continuing its battle with the popular teen app TikTok, Instagram is adding a karaoke-like feature “lets you displays lyrics on your video Story synced to a soundtrack you’ve added with the Music sticker.” TechCrunch’s story about the upgrade explains how to use it.

Tinder

Hook-up app Tinder is trying to make itself more inclusive by letting sexual orientation or gender identity be added to a user’s profile: “When a Tinder user taps Continue reading "Social Media Update 10.06.19"

Looking For A Market


This post is by Jim Horton from Online Public Relations Thoughts


Click here to view on the original site: Original Post




Boston Dynamics, the research company that builds pedal robots, is releasing its first product, called Spot.  Spot is a yellow and black quadruped canine whose head is a television camera and teeth a robot arm.  The only challenge for Spot is whether the marketplace needs a robot that can walk like a dog and is hard to push over.  The market is unproven and there is no guarantee it is large.  The company has been a master of PR in the years its machines were under development.  It released regularly videos of humanoids and four-legged creatures that walked difficult terrain and resisted the jabs of engineers trying to knock them down.  The videos went viral and the company was much discussed.  It didn't bring a product to market, however.  It kept developing and engineering for year after year.  Now it says Continue reading "Looking For A Market"

Unintended Consequences


This post is by Jim Horton from Online Public Relations Thoughts


Click here to view on the original site: Original Post




Sephora, the beauty products retailer, is facing a social media storm that comes from an Instagram mistake.  An online query whether it shipped to Israel followed by another query whether it shipped to Palestine produced a botched answer through no fault of Sephora.

"Sephora does not ship to Israel or the Israeli-occupied Palestinian territories of Gaza and the West Bank, but in screenshots circulating on social media, Instagram's collapsed comment layout makes it appear as if the company responded to the question "Do you ship to isreal??" with the statement "We do not ship to Palestine at this time.""

This produced an instant social media storm with charges, counter-charges, nasty comments and vile language.  Sephora didn't see it coming.  How could it?  But, it has to deal with the fall-out and quickly.  For one, it has to adjust for the vagaries of Continue reading "Unintended Consequences"

Still think global climate change is a Chinese hoax? Ask Mount Everest climbers their POV


This post is by Steve Cody from Rep Man


Click here to view on the original site: Original Post




As someone who dabbles in high-altitude mountain climbing, I’ve been closely following the horrific events on Mount Everest in the past month. While most news coverage has focused on the lax standards that have allowed hundreds of climbers to be caught above the death zone in complete gridlock (and many die as a result), I stumbled across an equally disturbing trend of late. Thanks to global climate change, warmer temperatures and melting ice, scores of long-dead bodies are suddenly emerging from their ice tombs on Everest. In fact, it’s now a routine occurrence for guides and climbers alike to spot human bones poking up from the ground, smooth and ice encrusted. As one guide told the New York Times, “Snow is melting and bodies are surfacing. Finding bones has become the new normal for us.” The plethora of long-gone, perfectly preserved climbing corpses has caused something of an ethical
Continue reading "Still think global climate change is a Chinese hoax? Ask Mount Everest climbers their POV"

Crisis


This post is by Jim Horton from Online Public Relations Thoughts


Click here to view on the original site: Original Post




Big Tech is in a crisis, whether it appreciates it or not.  The government is after them.  The Justice Department, regulators and Congress have all begun investigations into whether large technology companies are monopolizing the internet. Some would predict their days are numbered but it is early in the game yet.  There is a chance of turning things around if the companies work with the government to find solutions to their enormous market share.  Still, Nancy Pelosi might be right.  The era of self-regulation might be over.  It might be a question of soft control rather than dismantling the web giants.  But it could go either way, and lobbyists have their work cut out for them.  If Democrats are in the ascendancy in 2020, chances are high for stringent regulation or charges of monopoly.

Customer Experience In The Age Of Digital Distraction


This post is by Brian Solis from Brian Solis


Click here to view on the original site: Original Post




Tamara McCleary is a dear friend.  I was so happy when I joined her on SAP’s Tech Unknown podcast, a show that features “discussions from the edge of next.” Honestly, I didn’t know she was going to be the host. So, it was all the more special. Our little conversation focused on what has become what I see as my next keynote presentation, “Experience in the Age of Digital Distraction.” The impact of digital distraction on work and everything from CX to EX to experience design is profound and under appreciated. We as customers, employees, colleagues, loved ones, as human beings, are increasingly affected by how technology influences our behaviors, norms and happiness. This was a very soulful and honest talk between two smart friends.
What a GREAT interview we had! Thank you for your soul-filled discussion around the deeper human aspects of the shifts taking place within
😉
‼
🙏🏼
Continue reading "Customer Experience In The Age Of Digital Distraction"

Smart Publicity


This post is by Jim Horton from Online Public Relations Thoughts


Click here to view on the original site: Original Post




Young Russians have no memory or understanding of the notorious Gulags that incarcerated 20 million people under Stalin.  The Gulag History Museum set out to change that.  Rather than writing history targeted to youth, it chose the graphic novel to tell survivors' stories.  This is smart publicity -- reaching an audience through familiar and universal visual media.  The production was done on a negligible budget and completed through fund raising.  It reached a vast audience and generated numerous stories. Most importantly, it educated a new generation about sorrowful and tragic period of the country's history.  Creative ideas can come from anywhere. Making them real can be difficult.  This is one that survived and deservedly so.

#MeasurePR Memory (August 2018): Travel and Tourism Edition


This post is by Guest Contributor from Shonali Burke Consulting


Click here to view on the original site: Original Post




#measurePR Editor’s Note: While #measurePR is on hiatus as of this writing, we couldn’t forgo the opportunity to share a recap of a fabulous chat from last year for all who may benefit. Enjoy!  Guest Post by Danielle Heiny The sky’s the limit when it comes to creativity in the travel and tourism industry! Back in August 2018, we had three incredible industry guests, who shared how they uniquely measure PR and marketing.

Too Soon To Declare Victory


This post is by Jim Horton from Online Public Relations Thoughts


Click here to view on the original site: Original Post




This article posits that Joe Biden is only running against himself and not the other 22+ candidates for President in the Democratic party.  But, it is too soon to declare him the front-runner.  There are an innumerable series of PR and publicity gaffes that can occur before the first primaries in 2020.  Biden has been involved in many of them through his career as a politician.  He was looked upon as a joke, and he still must apologize for his excessive touching and hugging of both genders.  At this stage of the race, it pays to run scared and work unceasingly. There is never enough time to be better known, even if a former vice president.  Biden might be husbanding his energy because he is no longer young, but that could well work against him if the electorate decides it needs a vibrant candidate.  Continue reading "Too Soon To Declare Victory"

Social Media Update 03.06.19


This post is by Boyd Neil from Boyd Neil


Click here to view on the original site: Original Post




A weekly annotated curation of significant social web platform developments from the previous week, with links and carping marginalia as needed . . . Posted every Monday morning or thereabouts.  

          <img class="thumb-image" data-image="https://images.squarespace-cdn.com/content/v1/5821cd7e5016e1bf5d3ebcea/1559146999982-VDPBYSGWEBW5CN8HDCPQ/ke17ZwdGBToddI8pDm48kDQ7yOigDj3jR72JcEIIs8VZw-zPPgdn4jUwVcJE1ZvWQUxwkmyExglNqGp0IvTJZamWLI2zvYWH8K3-s_4yszcp2ryTI0HqTOaaUohrI8PI71T-1gjvMHuz42qfAvENsuUVraMe1I0xnt1L4kW6EF0/Screen+Shot+2019-05-29+at+12.21.28+PM.png" data-image-dimensions="796x457" data-image-focal-point="0.5,0.5" alt="Screen Shot 2019-05-29 at 12.21.28 PM.png" data-load="false" data-image-id="5ceeb1f7e2c48379c66a4444" data-type="image" src="https://images.squarespace-cdn.com/content/v1/5821cd7e5016e1bf5d3ebcea/1559146999982-VDPBYSGWEBW5CN8HDCPQ/ke17ZwdGBToddI8pDm48kDQ7yOigDj3jR72JcEIIs8VZw-zPPgdn4jUwVcJE1ZvWQUxwkmyExglNqGp0IvTJZamWLI2zvYWH8K3-s_4yszcp2ryTI0HqTOaaUohrI8PI71T-1gjvMHuz42qfAvENsuUVraMe1I0xnt1L4kW6EF0/Screen+Shot+2019-05-29+at+12.21.28+PM.png?format=1000w" />

          <img class="thumb-image" data-image="https://images.squarespace-cdn.com/content/v1/5821cd7e5016e1bf5d3ebcea/1559227295714-7GZ67XVJX8Z3BA3P5EPY/ke17ZwdGBToddI8pDm48kBTWFRes-7Dx3h6_FXwEDxxZw-zPPgdn4jUwVcJE1ZvWQUxwkmyExglNqGp0IvTJZUJFbgE-7XRK3dMEBRBhUpxMqw_8sfcLiBjvM0u9okqbW66ygFmaHXAoIPiboHEhFd3VAYpHa7qalUft-8Tr-iI/Screen+Shot+2019-05-30+at+10.23.15+AM.png" data-image-dimensions="592x309" data-image-focal-point="0.5,0.5" alt="Screen Shot 2019-05-30 at 10.23.15 AM.png" data-load="false" data-image-id="5cefeb9f120c040001cb841c" data-type="image" src="https://images.squarespace-cdn.com/content/v1/5821cd7e5016e1bf5d3ebcea/1559227295714-7GZ67XVJX8Z3BA3P5EPY/ke17ZwdGBToddI8pDm48kBTWFRes-7Dx3h6_FXwEDxxZw-zPPgdn4jUwVcJE1ZvWQUxwkmyExglNqGp0IvTJZUJFbgE-7XRK3dMEBRBhUpxMqw_8sfcLiBjvM0u9okqbW66ygFmaHXAoIPiboHEhFd3VAYpHa7qalUft-8Tr-iI/Screen+Shot+2019-05-30+at+10.23.15+AM.png?format=1000w" />

Love the Numbers

The first study, reported recently in a Nieman Lab article by John Wihbey called ‘Journalists know they need to get better with data and statistics, but they have a long way to go’, found that there “was a modest correlation between the partisanship of the personal network a journalist follows on Twitter and the content she produces . . . There is solid evidence of partisan segregation stretching across the news and social media worlds, and society should be worried about trends that might make polarization worse over time.”

The second chart—based on a UK study by Ofcomm called Online Nation 2019— is of more concern given what it says about the prevalence of online harassment and ‘potentially harmful Continue reading "Social Media Update 03.06.19"